Who Cares What You Have to Say?

Who Cares What You Have to Say?

For the past 18 years, I have worked in some capacity in the marketing function.  I’ve had the privilege of serving clients in large corporations, local non-profits, and small and medium professional services firms.  Marketing is the science and art of getting more...
All This and Rainmaking, Too?

All This and Rainmaking, Too?

CSR has built its reputation and growth on a firm foundation.  We believe strongly that our best client relationships begin with strategic planning that goes deep and wide into a business owner’s long-term dreams.  And we build on that initial strategic planning...
When You Go Away, Really Go Away

When You Go Away, Really Go Away

At CSR, we pride ourselves on the work we do for our clients and what we share with them – accountability, best practices, creative ideas, and solutions that drive growth.  And we recognize how much our clients teach us as we work together.  One client in particular...
“Did you know…”

“Did you know…”

At CSR, we remain big fans of author, speaker and revenue rabble-rouser Alex Goldfayn.  We gobbled up his first book “The Revenue Growth Habit” and pre-ordered “Selling Boldly.”  Why are we fans?  Alex’s common sense and simple approaches to revenue generation are...
Simplifying Six Sigma

Simplifying Six Sigma

For many years in my previous career with GE, I worked in the Quality or Six Sigma function.  I earned my Master Black Belt and Quality Leader stripes while wading through Pareto charts, histograms, statistical analyses, scatter diagrams, flowcharts, and project...